The Great British Beer Garden, enhancing the Customer Experience

Although only a stones throw from drinking in your own back garden, the Great British Beer Garden has been a stable of the British hospitality industry since it’s inception. As soon as the sun burns through the typically amorphous grey cloud layer, customers of all shapes and sizes fill the outside space of their favourite restaurant or watering hole. But, what makes the formula for a Great Beer Garden? The recipe consists of good weather, atmosphere, a pinch of creative design, and most importantly that key ingredient: the customer experience.

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